Monmouth Square Redevelopment: How Eatontown’s New Lifestyle Hub Could Boost Nearby Home Values

Monmouth County is no stranger to change — but few projects promise as much transformation as the Monmouth Square redevelopment in Eatontown, NJ. The former Monmouth Mall site is being reimagined into a $500 million open-air, mixed-use lifestyle destination that could reshape the region’s economy, convenience, and real estate market.

For homeowners and buyers in Wall Township, Point Pleasant, Manasquan, and surrounding communities, this development could be a game-changer.

1. From Monmouth Mall to Monmouth Square

For decades, Monmouth Mall was a shopping staple. Now, under the direction of Kushner Companies, the property is being transformed into Monmouth Square — a modern hub blending retail, dining, entertainment, and residential living.

The redevelopment will feature:

• Stylish new retail spaces anchored by brands like Whole Foods Market

• Residential apartments and condominiums

• Green, walkable public plazas

• A 40,000 sq. ft. community-focused clubhouse

• Event spaces and dining terraces

2. Why This Matters for Local Real Estate

Lifestyle hubs like Monmouth Square make surrounding neighborhoods more desirable almost overnight. Buyers are increasingly seeking walkability, modern amenities, and access to shopping and dining without long commutes.

This project’s location — just a short drive from Wall Township — positions nearby towns to benefit from:

• Increased buyer interest and competition

• Rising property values over the next 1–3 years

• Stronger demand for both rentals and homes for sale

If you’re thinking of selling, now is a great time to get a free home evaluation and prepare for an active market.

3. The Ripple Effect Across Monmouth County

Large-scale redevelopments often spark a chain reaction:

• New jobs attract more residents

• Increased foot traffic supports local businesses

• Better infrastructure follows — road improvements, public space upgrades, and more

For buyers, that means acting early can secure a home before prices climb. Start your search today for Wall NJ homes, Point Pleasant homes, or Manasquan homes to take advantage of pre-redevelopment pricing.

4. Timing the Market

Real estate trends show that the biggest value jumps often happen during construction or shortly after major projects open. That means sellers who list in the next 6–18 months could see above-average offers, while buyers who purchase now may enjoy significant equity gains in just a few years.

If you own property near Wall or Eatontown, my Sell My Wall Home and Sell My Home tools can help you plan the best timing for your goals.

Final Thoughts

The Monmouth Square redevelopment isn’t just a new place to shop — it’s a complete reimagining of lifestyle in Monmouth County. With retail, dining, residential, and green spaces in one location, it’s poised to attract buyers, renters, and investors from across the region.

Whether you’re planning to buy or sell, now is the time to start positioning yourself for the opportunities ahead. Let’s connect and create a game plan for your next move.

📞 Contact Kyle Pelech — Your Monmouth County Real Estate Expert